 | Study programme | Français | |
 | e-Entrepreneurship | ||
Programme component of Certificat d'Université d'Executive Master en e-Entrepreneuship à la Warocqué School of Business and Economics |
| Code | Type | Head of UE | Department’s contact details | Teacher(s) |
|---|---|---|---|---|
| UW-U1-EENTRE-001-M | Compulsory UE | POIRET Chantal | W714 - Technologies de l'Information et de la Communication |
|
| Language of instruction | Language of assessment | HT(*) | HTPE(*) | HTPS(*) | HR(*) | HD(*) | Credits | Weighting | Term |
|---|---|---|---|---|---|---|---|---|---|
| Français | 55 | 0 | 0 | 0 | 0 | 10.00 | 100.00 |
| AA Code | Teaching Activity (AA) | HT(*) | HTPE(*) | HTPS(*) | HR(*) | HD(*) | Term | Weighting |
|---|---|---|---|---|---|---|---|---|
| W-TICO-101 | e-Entrepreneurship | 15 | 0 | 0 | 0 | 0 | Q1 | 30.00% |
| W-MAKO-102 | Internet marketing & communication | 25 | 0 | 0 | 0 | 0 | Q1 | 40.00% |
| W-TICO-104 | Séminaires de question d'actualité | 15 | 0 | 0 | 0 | 0 | Q1 | 30.00% |
| Unité d'enseignement |
|---|
Learning Outcomes of UE
At the issue of this introductory course, the students will be able to:
- understand the concept of digital company ;
- understand the basic principles of Internet, Web 2.0 and mobile technologies;
- understand the impact of information and communication technologies (ICT) on the operation of the companies.
Content of UE
Definitions and concepts: entrepreneurship, digital company, e-entrepreneurship
E-business
E-commerce
Basic principles of Internet, Web 2.0 and mobile technologies
Technology Trends
Prior Experience
Sans objet
Type of Assessment for UE in Q1
- Presentation and works
Q1 UE Assessment Comments
Not applicable
Type of Assessment for UE in Q2
- N/A
Q2 UE Assessment Comments
Not applicable
Type of Assessment for UE in Q3
- Presentation and works
Q3 UE Assessment Comments
Not applicable
Type of Resit Assessment for UE in Q1 (BAB1)
- N/A
Q1 UE Resit Assessment Comments (BAB1)
Not applicable
Type of Teaching Activity/Activities
| AA | Type of Teaching Activity/Activities |
|---|---|
| W-TICO-101 |
|
| W-MAKO-102 |
|
| W-TICO-104 |
|
Mode of delivery
| AA | Mode of delivery |
|---|---|
| W-TICO-101 |
|
| W-MAKO-102 |
|
| W-TICO-104 |
|
Required Reading
| AA | |
|---|---|
| W-TICO-101 | |
| W-MAKO-102 | |
| W-TICO-104 |
Required Learning Resources/Tools
| AA | Required Learning Resources/Tools |
|---|---|
| W-TICO-101 | Not applicable |
| W-MAKO-102 | Presentation slides |
| W-TICO-104 | Not applicable |
Recommended Reading
| AA | |
|---|---|
| W-TICO-101 | |
| W-MAKO-102 | |
| W-TICO-104 |
Recommended Learning Resources/Tools
| AA | Recommended Learning Resources/Tools |
|---|---|
| W-TICO-101 | Not applicable |
| W-MAKO-102 | Not applicable |
| W-TICO-104 | Not applicable |
Other Recommended Reading
| AA | Other Recommended Reading |
|---|---|
| W-TICO-101 | Not applicable |
| W-MAKO-102 | E-Marketing (Strauss & Frost) – Pearson |
| W-TICO-104 | Not applicable |
Grade Deferrals of AAs from one year to the next
| AA | Grade Deferrals of AAs from one year to the next |
|---|---|
| W-TICO-101 | Autorisé |
| W-MAKO-102 | Autorisé |
| W-TICO-104 | Autorisé |