 | Study programme 2020-2021 | Français | |
| Introduction to Management Strategy - AAEP | |||
Learning Activity |
| Code | Lecturer(s) | Associate Lecturer(s) | Subsitute Lecturer(s) et other(s) | Establishment |
|---|---|---|---|---|
| W-MFGO-012 |
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| Language of instruction | Language of assessment | HT(*) | HTPE(*) | HTPS(*) | HR(*) | HD(*) | Term |
|---|---|---|---|---|---|---|---|
| Français | Français | 27 | 0 | 0 | 0 | 0 | Q1 |
| Organisational online arrangements for the end of Q3 2020-2021 assessments (Covid-19) |
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Organisational arrangements for the end of Q1 2020-2021 assessments (Covid-19) online or face-to-face (according to assessment schedule)
- Written exam (multiple choice, open questions)
- Oral exam (questions and answers, presentation of individual or group work, comment and argument about a written text...)
Content of Learning Activity
presentation of the case of the FIAT company;
- presentation of the business concept;
- analysis of the company's internal positioning;
- analysis of the company's external positioning;
- definition of possible strategic perimeters for the company;
- definition of the strategic architecture of the company;
- internal growth versus external growth and analysis of modifications to the strategic architecture of the company;
- analysis of mergers and acquisitions
Required Learning Resources/Tools
Not applicable
Recommended Learning Resources/Tools
Not applicable
Other Recommended Reading
Not applicable
Mode of delivery
- From a distance
Type of Teaching Activity/Activities
- Cours magistraux
Evaluations
The assessment methods of the Learning Activity (AA) are specified in the course description of the corresponding Educational Component (UE)